What do you get when you mix an American rap star with a woman who can bake? According to the latest Martha Stewart ad, you get a revamp of a scene from the classic film, Ghost.
It seems like an unlikely combination. Who would imagine putting an advocate for pot together with someone who would see this as a reference for cooking? Yet, there’s extreme chemistry between these two cultural icons, and it’s not stopping.
In 2016, VH1 pushed to put Martha and Snoop in a cooking show together. Pot Luck Trips does bring up previously controversial subjects such as weed regulation legalization and jokes about wine and cooking, a stigma and often comes with the chief territory.
The media is going wild covering all the areas of life that could bring two opposites into a strong attraction. If you don’t know who Snoop Dogg is, here’s a bit of history. Married to Shante Broadus, He was named Calvin Cordozar Broadus Jr., by his mother but because she thought he looked like Snoopy the cartoon character, she lovingly referred to him as ‘Snoopy.’ He launched his own brand of weed strains back in 2015. Cannabis isn’t limited to being smoked. It can be used in an edible form, which in part is a simple way of explaining the attraction for a show between the Stewart – Snoop relationship.
What you may not know, however, is the buying power of African Americans. In fact, Blacks have a buying power of 1.2 trillion dollars a year, according to the most recent Nielsen report.
Areas, where they spend the most money, include organic food, clothing, and books, all of which are a part of the Martha Stewart brand.